As featured in The Wall Street Journal, Money Magazine, and more!

Web-Based Financial Planning

by Flexo on March 6, 2005

in Internet

I received an email last week from Bryan Link who requested I take a look at a start-up he runs called SimpliFi. The site contains an automated financial goals planner. A Flash-based application bases its evaluation on an interview designed to determine the user’s financial status and goals, adjustable assumptions, and its internal forumlas.

Most people who are interested in forecasting their personal financial future have likely inserted the same information into Microsoft Money, Intuit Quicken, or have even spoken to a financial planner in person.

There are some advtantages to SimpliFi. Since the information is web-based, you can access your projections and plans from any location connected to the internet. The site is geared towards middle-income people like “them” rather than the wealthy. Signing up for the service costs $24.95 per quarter or $74.95 for a full year.

VN:F [1.7.5_995]
Rating: 0.0/5 (0 votes cast)


About the Author

Flexo, the owner and creator of Consumerism Commentary, has been blogging and writing for the internet since 1995 and has been building online communities since 1991. Find out more about him and follow him on Twitter.

If you enjoyed this article, get the free RSS feed or get daily emails.

Join the free Consumerism Commentary newsletter. Enter your email address here to receive weekly emails with behind-the-scenes information, exclusive giveaways, and money tips.



Related Entries on Consumerism Commentary

{ 5 comments }

1 Michael March 6, 2005 at 11:51 pm

I received the request from Bryan also. Haven’t had time to play with it yet, though. It IS an interesting idea.

UN:F [1.7.5_995]
Rating: 0.0/5 (0 votes cast)

2 Jeremy March 7, 2005 at 12:25 am

I hate sites that have sound. I also hate inflated rhetoric like “advice of this kind has been available only to the very wealth.”

UN:F [1.7.5_995]
Rating: 0.0/5 (0 votes cast)

3 Jonathan March 7, 2005 at 1:42 pm

Ditto on the e-mail from Bryan. The sound on the front page CANNOT be turned off, which is a bit annoying. I also haven’t gotten the chance to do much with it, too much data entry. Did it offer anything unexpected?

UN:F [1.7.5_995]
Rating: 0.0/5 (0 votes cast)

4 Flexo March 7, 2005 at 9:17 pm

Nothing unexpected. It asks for pretty basic information, though the interview process seemed to be pretty long. Despite all the information the service collects, the generate reports are pretty basic.

UN:F [1.7.5_995]
Rating: 0.0/5 (0 votes cast)

5 Dean B March 7, 2005 at 9:53 pm

I’ve used Financial Engines for a quarter..

Type in your portfolio and contributions and goals and it returns a forecast with a percentage chance of you reaching your goal.

Limited to investments only…no tax planning stuff.

UN:F [1.7.5_995]
Rating: 0.0/5 (0 votes cast)

Comments on this entry are closed.

Previous post: Better Stock Up

Next post: 401(k) Diversification