I saw this article on CNN Money today, but I’m confused. Wal-Mart is lowering its prices on electronics items due to lackluster holiday sales so far this season. Is this considered “news?”
Perhaps this announcement has some sort of value for people who invest directly in Wal-Mart, but it seems much more like a huge national retailer with the ability to use a national news media outlet to let customers know about their sales. The article even gives the specific prices for specific items.
You know those circulars you receive in your mailboxes? Not coupons, just a sheet or two from a store describing their prices. I expect that my mailbox as junk mail or on a blog that highlights good deals, but I don’t expect it on CNN. When you’re the largest retailer, I suppose your sales constitute “news.” I don’t buy it (on several levels).








