I didn’t think the frame insertion technique of subliminal advertising was still being used, at least not with a hint of irony. Of all things, for some reason Iron Chef or Food Network dropped a frame or two of a McDonald’s logo into their show recently. That is, of course, unless this is a hoax. Here’s the video; judge for yourself.
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10:09 am (reply)
Worst subliminal ad ever!(tm)
Seriously, when this gentleman plays the clip at full speed, the “one frame” of McDonald’s ad that blares bright red and yellow is so obvious there is no way any self-respecting advertiser would do that on purpose. It is jarring, there’s no subtlety. How would any normal viewer not notice?
I call shenanigans on the YouTube guy.
10:20 am (reply)
Is there any chance this is the result of the network switching feeds? Sometimes, on cable news stations, I see a split-second blip of a national ad before a locally sold ad comes on.
I have to say, with McDonald’s establishments and ads so ubiquitous, it seems unlikely they’d need to pull a Max Headroom job.
11:05 am (reply)
I think it’s neither a hoax nor true subliminal advertising. It’s too obvious (not to mention illegal, I think). I bet Food Network just left an intern alone in the control room.
11:40 am (reply)
4:34 am (reply)
This really happen I saw it on tivo and did the same thing… I called my parents and they saw it too. I have a hard time believing it was one purpose as it was just to blatant.
12:14 pm (reply)
Really? How can anyone believe this is an “accident”? It’s easy for the network to claim it was, but fact is there’s no way it could have been. If it really was, what commercial is this frame from? I challenge anyone to find an actual commercial that this frame came from. And any such glitch wouldn’t be a 1 frame hop like that with no skip in the audio, and just happened to fall on a mcdonalds frame like this one. Probability that this was an actual accident/glitch is .000000001 The network should be sued/fined heavily for this, becuase not only was it intentional, it almost seems they intentionally wanted it to be noticed. Look at all the free advertisements and publicity coming from it… Iron Chef? Never heard of it until now…