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Geico Cavemen: The Sitcom

by Flexo on March 21, 2007

in Uncategorized

Apparently ABC has ordered a pilot for a new television sitcom based on the Geico cavamen commercials. At first I found the commercials entertaining (though not very informative), but I don’t think I could handle a television show rooted in something developed by an advertising agency.

What’s next? The Aflac duck getting his own show on Animal Planet? How about the Mac and PC guys from the Apple commercials starring in an update of “The Odd Couple?”

The Wall Street Journal has the story about ABC’s new pilot. While there is no script yet, the show will supposedly follow the adventures of three modern-day cavemen battling prejudice in Atlanta.

If that weren’t enough, the Journal article also mentions a new movie is in development starring the “King” from Burger King. The line between entertainment and advertising is fading, and that’s the only way for advertisers to penetrate an audience that is growing increasingly immune to their more typical methods.

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Flexo, the owner and creator of Consumerism Commentary, has been blogging and writing for the internet since 1995 and has been building online communities since 1991. Find out more about him and follow him on Twitter.

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links for 2007-03-23 ∞ Get Rich Slowly
March 23, 2007 at 4:22 am

{ 5 comments… read them below or add one }

1 Ken March 21, 2007 at 3:00 pm

While I hope this never sees the light of day, I do look forward to seeing the hideous stolen pilot on YouTube. :)

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2 Michael March 21, 2007 at 3:10 pm

I have to admit, I got a piece of junkmail yesterday that had the caveman on the front of it. It was pretty dang funny. Inside was a caveman newsletter where they continue their fight against Geico. I was thoroughly entertained by JUNKMAIL!

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3 Lazy Man and Money March 21, 2007 at 9:35 pm

The King is a damn scary character. I hope it’s a slasher flick.

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4 Bobby March 21, 2007 at 11:19 pm

Sorry, not interested in the cavemen, the King or the duck…BUT…the the Apple & PC guys might be pretty good.

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5 rami March 22, 2007 at 10:51 am

I think cavemen series could be hilarious, a lot could be done with that, but Burger King sounds horrible… yuck.

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