American Express has been working on ways to attract more of Generation Y to their products. Earlier this year, they began offering the charge card ZYNC with features they expect will attract a new generation of customers, including customizable rewards packages.
Earlier this week, AmEx unveiled Currency, a website that incorporates financial advice from writers and bloggers with online courses, games, and social networking tools. I’ll be contributing articles to Currency on behalf of Consumerism Commentary, and I plan to share those articles with Consumerism Commentary readers as I provide them.
You can also find contributions from Consumerism Commentary on the US News website, and these articles are syndicated on Yahoo News and Yahoo Finance. Most recently, I offered 3 tips for avoiding credit card defaults, how to track your worth without going crazy, and why you shouldn’t stop at the Latte Factor.
Updated December 22, 2011 and originally published September 25, 2010. If you enjoyed this article, subscribe to the RSS feed or receive daily emails. Follow @ConsumerismComm on Twitter and visit our Facebook page for more updates.