As featured in The Wall Street Journal, Money Magazine, and more!
     

Cash Back Rebates Now Take the Form of Prepaid Debit Cards

This article was written by in Credit. 27 comments.

My girlfriend is an elementary school teacher in the New York City public schools. One of the benefits of her employment is the reimbursement for the purchase of supplies and materials used in her class. Any teacher will tell you that they are required to pay for many of their own materials, and the amount of the reimbursement is subject to a maximum that never covers their full expenses.

The reimbursements until recently were distributed via check, an old-fashioned method of payment. More recently, the City of New York switched to prepaid Visa debit cards, offered by Chase Bank. This must be the result of some sort of a deal between the city and the bank because it does not make much sense for the employee.

Debit cards are meant to be used for spending, but these reimbursements take place after the spending is completed. If you want to use the reimbursements to pay yourself back for your spending on items for the classroom, you must visit a Chase branch to convert the card to cash. We tried taking the debit card to her personal bank of choice, TD Bank, but they claimed to be unable to do anything for us with the debit card.

These prepaid debit cards seem to be the latest trend for rebates. Verizon Wireless, the cellular carrier of choice for both me and my girlfriend, offers rebates on a number of its phones. The last time she needed to purchase a new phone, the rebate came not in the form of a check as it had on prior occasions, but in the form of a prepaid debit card. These cards are touted for their “convenience,” but absent direct deposit I would prefer a check.

Verizon Wireless offers a feature where you can replace your debit card by entering your information online, thus deactivating the card and issuing the old-fashioned paper check to the address on your account. This is a better option but introduces an extra step that many people will simply ignore.

Checks find their way directly into bank accounts while debit cards only make appearances in stores for purchases. If your spending is tight, this might not make a difference. If you use the debit card to purchase something you would have had to purchase anyway, without the debit card, the form of payment won’t affect the amount you spend. Most people’s spending is not tight and controlled. When you send debit cards out to 80,000 teachers, I would believe that many will be used for extra spending and some will not be cashed or used at all. The same is true for wireless phone customers who receive those rebates.

There are reports that the debit cards issued for consumer rebates are unreliable. Some have no problems while others find that cards are declined when they should not be. Even worse, some of these prepaid debit cards have monthly fees. The new rebate debit cards offered by Staples charge a $3 monthly “account maintenance fee” after six months. In states where they are allowed, which I believe is every state except California, fees can eat away at your rebate card balance until you are left with nothing. It is best to cash these rebates or convert them into a check and deposit the funds as soon as possible.

Have you seen more rebates offered in the form of prepaid debit cards? What are your experiences?

Updated September 17, 2011 and originally published August 24, 2009. If you enjoyed this article, subscribe to the RSS feed or receive daily emails. Follow @flexo on Twitter and visit our Facebook page for more updates.

Email Email Print Print
avatar
Points: ♦101297
Rank: Platinum
About the author

Flexo, the founder of Consumerism Commentary, has been blogging and writing for the internet since 1995 and has been building online communities since 1991. Find out more about him and follow him on Twitter. View all articles by .

{ 27 comments… read them below or add one }

avatar DCH

Another frustration with these cards is knowing the exact balance on the card anytime you use it, because most of them won’t allow for a charge to be submitted for more than the remaining balance. So, many small balances go unused after an initial attempt gets rejected. If you know the exact balance remaining, many stores can do a split transaction and enter in a specific amount to the card, then pay the rest of what you owe with another form of payment. Definitely NOT convenient for the consumer!

Reply to this comment

avatar KC

Recently the best deal I could work for my credit card rewards was in the form of a $50 VISA debit card. I thought “not too bad, I’ll use it to buy gas”. So I get the card and have to spend about 5 mins online activating it. Then when I try to use it it says to go inside. The line is too long for that. So I go home and look up the rules – you can’t use the card at the pump, you have to go inside to have it scanned first. 5 mins looking up the “Rules” another 5 mins standing in line. Well I only use $25 of the $50 on the card because my tank won’t hold $50 in gas. So I have to remember that $25 is still on the card. Next time I go buy gas I have to go inside – wait in line again – and then go pump.

This totally changes my opinion of my “rewards” card. I’m now just mostly paying with cash as the rewards are getting too few and too hard to use. I’ll just save myself the trouble.

Reply to this comment

avatar MyJourney

Sprint did this to me, and I think it is a growing trend, although I don’t understand how it would be cost effective. That being said, I think I figured a way to combat this change!

http://www.myjourneytomillions.com/articles/what-to-do-with-a-semi-used-gift-card/

I take them and apply them right to online bills, and then when that bill goes to pull from your checking account (because we are all automated lol) it will pull less, and you end up a winner!

Reply to this comment

avatar Steve

I recall getting a prepaid card when I signed up for phone service. What was silly was, it was only good with the phone company, but they still went through the rigmarole of mailing me a card and making me type in the info into their own website. Presumably some percentage of people never bother, enough to make printing and mailing the cards worthwhile.

Reply to this comment

avatar Steve O.

I know this isn’t about rebates or rewards, but it is related. My employer recently took a company-wide survey asking everyone how they like getting paid. Things like dates, frequency, and method of delivery were all discussed. In the survey, for those without direct deposit, the company seemed determine to sell everyone on the potential benefits of getting the money into a prepaid debit card versus receiving a real check.

I just recently setup direct deposit to better manage my money, so I wouldn’t be affected anymore if a change were made, but I am strongly against issuing these debit cards.

It’s also interesting that you note that Chase probably cut some deal with the school district, since it really is of zero benefit to the employee.

Reply to this comment

avatar Jason

“Checks find their way directly into bank accounts…”

IF you have a bank account. Many Americans don’t have or can’t get a bank account. If you don’t have a bank account, good luck getting your checks cashed at a bank. You’ll end up at a check casher who’s going to keep 1-3% of the check for his services.

Reply to this comment

avatar MyJourney

“Many Americans don’t or can’t get a bank account”

What Americans can’t get a bank account? With today’s zero minimums, why can’t they get a bank account?

Reply to this comment

avatar David @ DINKS Finance

This definitely needs some explaining. I have never heard someone claim that many americans don’t have a bank account, or that those who don’t can’t get one. If you have some statistics on this I’d be interested in seeing them.

Reply to this comment

avatar David C

Some people might be on Chex Systems’ blacklist. Many lower-income Americans, though, don’t seem to want a bank account: recent immigrants, in particular, from countries with shady banking systems don’t trust banks.

Unfortunately, I’m not finding any links to the articles I wrote for now :-(.

Reply to this comment

avatar Flexo ♦101297 (Platinum)

According to The Economist in 2006, 12 million households in America operate outside the banking system.

Reply to this comment

avatar My Journey

From that link:
” In America at least 12m households have no bank account—are “unbanked”, in the industry’s ugly jargon”

It seems to me that the author purposefully skips saying American(s) because that number likely includes those without SS #s.

avatar Flexo ♦101297 (Platinum)

The unbanked is an overwhelming poor and minority demographic, so it is bound to include some without social security numbers including recent immigrants, but reading and listening to interviews with those who do not have bank accounts, it seems to be more a question of trust, or lack thereof, in the banking system as well as lack of access (poor/minority locations have few banks and more payday loan operations). “Don’t” is a question of trust, “Can’t” is a question of access.

Reply to this comment

avatar M

I work in social services in NYC and I know a lot of people who don’t or CAN’T get a bank account. Most of my clients do NOT have bank accounts, even though they would like to have a bank account.

What do I mean by “can’t open a bank account”?

1) They were on welfare at some point, or they owe child support, or some other governmental debt.
—- if they open a bank account, the government will take their money away. And in many cases, it doesn’t go to the child or the child’s mama (where it might actually help), it just goes straight to the government if that baby mama ever was on welfare. So why would someone open a bank account to have their money taken away? Isn’t the idea of opening a bank account to help you SAVE money?
— This frustrates me greatly since I work with people to help them better their lives. A lot of that involves learning money management. If they can’t open a bank account, it makes it that much more difficult for me to help them learn how to budget. “Cash in the drawers” is not a great way to save. Argh.

2) They don’t have the proper documentation to open a bank account… and it’s a pain, sometimes impossible for some people, to get all this proper documentation.
— I actually fall in this boat in many ways – I don’t have an original birth certificate, nor an original social security card (both were lost by my parents when I was a child), luckily I have a passport and drivers license so I don’t need them, and I already have bank accounts, but I recently tried to get a birth certificate and I was REPEATEDLY DENIED… because somehow my mother’s name was misspelled on my original birth certificate, so I can’t get it by mail. If I REALLY want it, I need to drive 3 hours away on a work day… yeah, I’m not gonna do that. And I cannot get a social security card without the original birth certificate… see how complicated this can get? Many of my clients just don’t have enough documentation to get that bank account (or the money for the fees to get this documentation).

3) If you’re undocumented, it’s dang hard to open a bank account.
— We are (nearly) all descendants of immigrants… what do we have against immigrants? Does anyone here have an ancestor that was a stowaway 100 years ago (do you know if you do)? People believe in the American Dream, and risk life and limb to better their lives, despite hardships that abound.

Then think about the people who technically CAN open a bank account, but who don’t know how to, or end up going to a bank that has a lot of monthly fees and they get fed up… a lot of people without bank accounts also do not have regular access to the internet or are not computer literate, so they cannot learn about banking from online resources. They cannot compare different banks’ types of accounts.
If their friends and family don’t use banks, it’s not such an easy thing to learn how to do.

People who are reading this blog have way more financial saavy than my clients do.

Sigh… my clients often have to resort to check-cashing places that gouge their money, can’t save their money somewhere safe, and go to sharks for loans at way more than 25% interest. It’s not easy being poor.

Reply to this comment

avatar megscole64

I have nothing against LEGAL immigrants. But if someone sneaks here illegally they are breaking the law and I have no sympathy for their inability to open a bank account.

Reply to this comment

avatar SavingEverything

I find this fascinating: your girlfriend works for New York City public schools, and they are giving her reimbursements in the form of a Visa prepaid debit card, offered by JPM-Chase Bank. Guess what happens if you work in NY and are laid off? “Paper checks are no longer issued. The Department of Labor uses Direct Payment Cards to issue Unemployment Insurance benefits payments…” The issuer is JPM-Chase Bank. There must be something going on between the state of NY and JPM Chase. (You are allowed to withdraw cash with the card at Chase and Allpoint ATMs in the US. Chase allows you only 2 no-transaction-fee withdrawals per month at ATMs not part of Chase or Allpoint.)

Reply to this comment

avatar My Journey

Not sure if this will show my colors or not, but maybe unemployment should only be on prepaid debit cards….since almost every legitmate business (I know not all don’t make the argument) accepts debit cards.

Reply to this comment

avatar Frank

You can normally cash these gift cards out at your bank (or call around to see if other banks will do it). You can also buy a Walmart gift card with them, and then return that gift card for cash.

Frank

Reply to this comment

avatar Kathy

I’ve received these twice for phone rebates and twice for insurance, and had no problems using them at Walmart, Walgreens, and Sams. When the balance was insufficient to cover my purchase, I paid the rest with my regular debit card with no problem. Most recently, I used one from Blue Cross (a “reward” card for filling out a survey) at Sams in March 2009 and, aside from any minor annoyance of the cashier, there was no inconvenience on my part.

Reply to this comment

avatar megscole64

I don’t mind gift cards in general unless they have fees associated with them. I’m waiting on mine from Verizon and I knew ahead of time that it would be a gift card. Sure, I’d prefer a check but I’ll just use the card to buy groceries or something I’d already be buying. The cash can go into savings from my paycheck. It’s not that big a deal to me I guess. But then again I love gift cards and tend to always use them even if there’s only $0.01 left.

Reply to this comment

avatar SteveDH

I received such a card from CITI after the purchase of Corsair memory modules. I didn’t have any problems using it but was put off by the “Agreement” that came with it. Written with a font size of 1 or 2 it can not be read without using a magnifying glass. It contained many fees that could be applied and CYA arbitration restrictions that always generate suspision in this household. I just spent it as quickly as I could and chopped it up. I don’t know if they are looking for people to starting funding and using these things or there’s some economic advantage for the issuer – either way, I for one, would prefer a check.

Reply to this comment

avatar Funny about Money

In Arizona, too, unemployment checks are issued on Chase bankcards. It’s one heckuva scam.

Just TRY to get the money out in cash so you can deposit it in your own bank account! The Chase teller cannot see how much cash is on the card, and so you have no way of knowing for sure what’s there, since our Department of Economic Security is uneven in payouts of unemployment insurance. One week it’ll be one amount; next week it’s another. They issued me a card, said they’d put the first payment on it, but in reality never did disburse any money to the debit card.

You can opt out of the debit card, with some hassle, by asking for direct deposit. At the outset, you’re informed that your first payment will default to the debit card, and you have zero choice about that. As it develops, this isn’t true; my first payment was direct-deposited despite DES’s representative stating four times that DES would not disburse the first payment to the client’s bank, period.

Your only choices are a Chase debit card or direct deposit: DES will not issue checks for unemployment insurance. The DES rep warned us to watch out for Chase’s many charges and fees, which, like CITI’s, are manifold and come with an onerous arbitration clause.

Something is decidedly rotten in Denmark…

Reply to this comment

avatar M

I have read most of these articles. And it looks to me that each person should have a choice to receive a check, Debit Card, or Direct Deposits. Especially on all those Rebate Debit Cards I have lost at least $100 now. Because they say they don’t expire until Dec. 2010. And instead of trying to get my $20 in Nov. All I am going to get is $5. Just because of their stupid Maintance Fees. Talk about getting screwed out of my money while someone else getting my money. Sometimes I use my credit card hopeing I will get a check so I can put that in the bank and use that to pay off my credit card now I can’t do that any more. And when you are on a very tight budget, what is one suppose to do?
Especially if your trying to upgrade your Antivirus Features and you are dependent on those rebates. Someone out there figured out how to screw the people over again.
Personally, I like others, think that these debit card with maitance fees should be outlawed and against the LAW.

Reply to this comment

avatar Bonnie

I recieved a Citi debit card as a “rebate” after purchasing Olay products made by Proctor and Gamble.
I haven’t used it yet.
I don’t appreciate P&G giving my personal info to Citi who I consider one of the worst banks in the world ! I didn’t ask to be in their database and don’t want to be.
I am not happy about this and wrote P&G. No response yet!
I will not purchase P&G products again!
This is NOT right to offer a rebate and fail to send a check in that amount!

Reply to this comment

avatar Judy

I am doing whatever I can to get Proctor and Gamble to send me a rebate check in place of the Citibank Mastercard Debit Card. I have contacted their Olay division directly, and so far, all I’ve gotten is a “sorry, but this is how we do rebates now,” response. I’m not giving up, and I intend to file a complaint with the Federal Trade Commission. I loathe Citibank base on past experiences with them and with their current policies, and would never voluntarily do business with them. Bring back rebate checks!

Reply to this comment

avatar Bonnie

Judy,
At least P&G responded to you. I have not recieved a reply. I sent them emails and snail mail.
I also let them know I don’t like Citi and don’t appreciate them selling my personal info to them.
I also told them I will not purchase P&G products anymore.
I used the debit card they gave me and didnt have a problem.
I looked on the back of the card and in small print it said Non Reloadable.
When I first got it I was worried Citi had set me up with a debit card I would have to keep a balance on or incur fees.
I’m with you though. Bring back the checks, or at least when filling out a form give us a choice if we want a debit card or check. That seems fair.

Reply to this comment

avatar Richard

I received a $15 rebate from Corsair for purchase of a memory stick via a Visa debit card issued by “MetaBank” — and it has been a horrendous, frustrating, and irritating experience. I first tried to use it to pay for take out sushi — but the merchant added some amount to the $15 I asked be applied to the card — SO THE TRANSACTION WAS DECLINED. I then waited a couple of weeks to assure that any hold had expired, and tried to add $15 to my Localphone.com account — but the bank tried adding a half-dollar or so as a fee for a foreign transaction, so the total exceeded the amount on the card — and thus THE TRANSACTION WAS DECLINED. (I live in the U.S. whereas Localphone operates out of the UK, but markets directly in the U.S. and bills in dollars over the internet). The card begins self-destructing in 6 months when a waiver of the $3/month “Maintenance Fee” expires.

Once the new hold expires, I plan to try to give the amount to a charity I contribute to each year anyway, so I can specify the amount of the contribution to the cent. Another possibility is to use it at a gas station — others in online forums report some success doing so.

The main problem is extracting the full amount from the card. Because restaurants add 20% when they seek authorization, the full amount on the card (initially, or remaining) could never be used at a restaurant, for instance.

IMHO, I cannot help but conclude, based on this experience, that this latest “innovation” in the rebate game adds another hurdle discouraging some rebate recipients from actually claiming the funds (or all of the funds) to which they are entitled. If a firm such as Corsair wanted to reduce a price, the simplest and cheapest means of doing so would be to simply post a lower price. Rebates add a proactive step that customers must follow — and we all know that some will fail to do so entirely while others try but fail to comply with all the instructions and deadlines (and I’m assuming that all valid submissions are handled correctly and in good faith by the firm — web forums are full of reports questioning this assumption). Rebate debit cards now add another opportunity for recipients to foul up or become too frustrated to bother claiming at least some of the funds to which they are entitled. I don’t find any other explanation for all of these hassle-inducing barriers to be remotely persuasive.

(Incidentally, I also received a rebate debit card from Verizon wireless a year or two ago — but found it much less problematic because, like the author of this article, I was able to go to the associated web site — in my case, I was able to request a direct deposit of the amount on the card, which worked fine. My experience with the Corsair card, which does not permit use at ATM machines or offer to cash out the balance on the card, has been much worse.)

I would urge customers to avoid purchasing products that promise rebates through debit cards. You might well find it not worth the effort you will end up expending figuring out how to fully use the darn thing — and as a social benefit, if your individual decision collectively amounted to a boycott, these manipulative firms might decide out of self-interest to implement price reductions in a more straightforward and less burdensome way. Please be sure, however, to let merchants know why you are not buying a particular product.

Reply to this comment

avatar Terry Kremin

Have a Norton Symantec reward card that I found in my wallet. I received it about 12 months ago through a rebate. It says it is good thru 1/12, and in small print on the back says it is subject to $3/MONTH service fees after 6 months. Even in California this card is not protected as it is a card that can be used at any store – so therefore doesn’t get California protection.

What a load of garbage. From now on, Always use or force them to send you a check!

Reply to this comment

Leave a Comment

Connect with Facebook

Note: Use your name or a unique handle, not the name of a website or business. No deep links or business URLs are allowed. Spam, including promotional linking to a company website, will be deleted. By submitting your comment you are agreeing to these terms and conditions.

Notify me of followup comments via e-mail. You can also subscribe without commenting.

Previous post:

Next post: