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Financial Literacy


Non-profit organizations and for-profit businesses promote financial literacy education as the solution to a society of citizens unskilled with managing their own money. If only we could have mandatory money management classes in high school and earlier, advocates claim, the United States would be a nation of savers, free of most debt other than mortgages, with an emergency fund in every garage.

This concept is promoted so heavily, there is even a month for it: April is Financial Literacy Month. The event is organized by Money Management International, a non-profit credit counseling organization. As an advocate for making better financial choices, how could I not support bringing awareness of financial literacy to as many people as possible?

Financial literacy: the good

Financial literacy leads to better financial decisions. A report from the TIAA-CREF Foundation, which admittedly has a vested interest in encouraging more people to invest for retirement, concludes the following:

… People with a high degree of financial literacy are more likely to plan for retirement, and that people who plan for retirement have more than double the wealth of people who don’t… Conversely, people who have a lower degree of financial literacy tend to borrow more, accumulate less wealth, and pay more in fees related to financial products. They are less likely to invest, more likely to experience difficulty with debt, and less likely to know the terms of their mortgages and other loans.

I’m so much in favor in transmitting good financial skills that I’m considering starting a non-profit organization whose mission is to do just that. There wouldn’t be much justification for starting a new non-profit organization that takes the same approach as many others.

There’s good news for those like myself interested in starting something new: The old techniques, promoted heavily by the financial industry, even Federal Reserve Chairman Ben Bernanke, simply don’t work, so there is an opportunity for breaking through with a new approach.

Financial literacy: the bad

Studies have shown — and this has been discussed here on Consumerism Commentary — that financial literacy classes in school haven’t worked. The students who take these classes perform no better on tests of financial literacy than those who do not, and in some cases, perform even worse. How is this possible? The design of a financial literacy curriculum has been carefully planned by the industry, yet those who graduate with financial literacy credits to their name have not absorbed the basic skills they need.

  • A report from the McGraw-Hill Foundation and the Financial Access Initiative at New York University says: “… New studies show that the relationship between financial literacy and the ability to make and stick with good financial choices is a complicated one. Financial literacy is necessary, but often insufficient. There’s frequently a big leap from knowing what to do in principle and actually making it happen in daily life.
  • A panel of experts at the 2011 “Future of Life-Cycle Investing” conference at Boston University School of Management concluded that financial literacy advocacy doesn’t touch the people who need it the most, and therefore isn’t successful. That’s according to financial writer Janet Bodnar, who attended the conference.

There are studies that show money management classes in high school have an effect on the improvement of financial choices, but not necessarily “literacy,” and there are studies that show that these classes do have a positive effect on literacy over the long term. There is a clear correlation between level of education overall and financial literacy, but that’s not due to money management classes, it relies on the fundamental relationship between level of education and a supportive family system with available resources for children as they develop from kids to young adults.

Financial literacy: the ugly

What we see is that regardless of the existence of money management at the high school level, children who are able to grow up in a supportive environment develop better financial skills. Children who struggle through childhood due to an unstable living condition do not have the opportunity to learn good financial behavior from their parents.

Teachers can work hard to pass knowledge onto their students, but if those students see behavior that reinforces the opposite, or if they see their role models at home not prioritizing education, and in particular, an understanding of financial skills, those school lessons will lose their efficacy. Skills and knowledge need to be constantly reinforced to stick.

It comes as no surprise that lower-income communities have a greater need for financial education, and poverty and poor choices become generational problems, which are much more difficult to reverse.

These communities do not keep up with the education levels of middle class communities. Education isn’t a priority when a family’s primary concern is putting food on the table day by day. When parents can’t plan years in advance for their children because of financial stress today, children don’t get to see the things we associate with positive financial behavior, like investing for the future, compound interest, and use of mainstream financial products like savings accounts.

Without good financial role models, any money lessons taught in high school, when some who need the skills have already dropped out of school and others are too busy prioritizing the base level of Maslow’s hierarchy of needs to care about a class like this, will be lost.

Mentoring from within

The answer — if there is an answer — lies somewhere between the mission of the many organizations that promote financial literacy and organizations like Big Brothers Big Sisters. The latter encourages well-adjusted adults to become role models and mentors for younger kids who may not have positive role models in their lives. When the role model comes from within the same community as the kids, it’s much easier to make the connection. If this person who grew up like me can be smart about his money and successful in life, I can be, too. This type of relationship can prove to be a powerful motivator.

Imagine if everyone was perfectly versed in the concepts of good financial behavior. Every individual or family would save money and earn interest, spend less than they earn, focus on income-generating opportunities, plan for retirement, and buy modest houses will within their range of affordability. With everyone taking the same conservative approach to spending, it could dampen the economy, which through the twentieth century increasingly relied on credit spending for growth.

But that describes a situation that will never exist, so those who do spend prudently will have a financial advantage over those who don’t, and the economy will survive. There is no economic danger to introducing financial skills to a wider community, but expensive check-cashing storefronts and payday loan services might need to adjust their business plans in order to hold onto their customers.

One of my long-term goals is to establish a non-profit organization whose goal is similar to what I have described, combining financial literacy advocacy before high school with the role models necessary for reinforcing good decisions over the long term. This is one of several projects that have been stewing in the back of my mind for the last few years, but I have not yet had a chance to move forward. One of the first steps is forming a Board of Directors. Once I have some time to move forward, I might be reaching out to a few people I have in mind, but if you’re reading this article and are interested in changing the world in what could be an effective manner, contact me.

Photo: Philip Taylor PT

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Most people who learn about proper money management as an adult learn the hard way. A common thread in stories about personal financial recovery is a journey to “rock-bottom.” Often, a financial crisis is necessary to motivate people to change behavior and learn to be responsible for their financial condition and their path towards improvement. This type of trigger seems to be built into human psychology.

Many recovering drug addicts, for example, didn’t admit they had a problem until their life was so unlivable that they had no choice. The stakes when dealing with financial problems are usually not as high, but the concept is similar, and is repeated all the time.

Learning from one’s own mistakes is the most effective method of education, but the problem is that is requires someone to unnecessarily experience the worst of what life has to offer. Often, these rock-bottom situations could have been avoided, sometimes easily. The cost of losing a house is a high price to pay for learning to evaluate what you can afford before buying, being skeptical of mortgage salespeople, and preparing for economic emergencies.

A healthy relationship with money during formative years can help increase the chances of making sound financial decisions as an adult, avoiding the most damaging situations. I’ll freely admit that like many others, I entered the adult world — after college, job in hand — without knowing much about managing not only money but other responsibilities like maintaining a car. I worked for a distant non-profit organization, spent hours a day commuting, and almost all the money I earned after taxes was required just for my living expenses. My debt increased, and when I was asked to resign, I was living in a bad situation and had no money. I learned some lessons pretty quickly after that.

I seriously doubt having a course in high school dedicated to financial literacy, even if it had been required, would have changed my situation. I was, for the most part, enrolled in advanced courses in high school, geared towards going to college and earning college credits while in high school, with the intent of studying music education.

A macroeconomics course would have been more suited for my curriculum than basic personal finance, but I consider myself anecdotal proof that one can have advanced mathematics skills at the same time one doesn’t stop the tide of debt until its terrors manifest in the physical world. That is despite the concept of debt’s root in basic arithmetic: if you spend more than you have, your financial condition will worsen and you’ll never achieve any level of freedom.

The role of the parents

Parents are the first line of defense against children not entering the middle class as adults. Before children enter school, their personalities have already begun to form, and parents have the biggest role to play in forming that personality. It might be a little young to teach children about money specifically, but guiding children in the right direction in terms of instant gratification is one thing parents can do.

As children grow and attend school, the lessons that stick with children the most are those that are reinforced at home. The parents have a much bigger role than teachers in shaping kids’ approaches to money. Money shouldn’t be treated as a thing of evil, nor should it be worshiped. Money is a tool, only, and we live in a society that expects citizens to work in order to build a future for one’s self, and money is the intermediary method of exchange between work and freedom. At the same time, families shouldn’t emphasize the important of work, because until the reach adulthood, the job of a child is to do well in school and thrive in college if possible.

Economic differences affect these priorities. In some families, teenagers need to work because it’s the only way the family can earn enough to live. In other families, teenagers may want to work if they want to afford some of the luxuries they see their friends experiencing, but parents also have an opportunity to limit the effects of peer pressure.

The best thing parents can do is be great role models with money, even when money is not a frequently discussed topic. What happens when parents aren’t good role models?

The role of the schools

Whether media report that debt is increasing while incomes are decreasing or that on average, college graduates can’t pass a simple quiz about money management, public blame seems to focus on the schools. Most schools lack a comprehensive money management curriculum, and those that offer financial management courses do so to meet state competency guidelines. Some studies show that these classes do more harm than good, so there’s already a question about whether this is the right solution.

Nevertheless, many non-profit groups exist to promote financial literacy education as part of the American school curriculum. Corporations are entering the schools, too, offering their branded approach to financial literacy: Teach kids how to balance a checkbook or bank online, as long as they are exposed to Chase Bank logo (for example) day after day. With teachers not necessarily trained to provide lessons in personal finances, these outside forces are brought in to the classroom as supplements.

Unfortunately, many parents are not in a good position to impart financial lessons to their children, and that’s why blame often falls to the schools. Society expects teachers to pick up where parents fail. And in some way, that’s the only way devastating financial patterns in families can be broken. A few decades ago, college education became much more accessible to the middle class, the working class, and the poor.

Families, particularly those in more recent waves of immigration to the United States, celebrated the first to go to college. This was more than just about a college education; the benefit of a college education was access to better paying jobs and careers opposed to a trade, lifting those children’s later families out of poverty or moving them further in the direction of financial freedom. With this new success in the family, the cycle is broken, and there is positive economic mobility.

The role of the community

While the poverty rate remained essentially flat this past year, middle class jobs are shrinking, being replaced by working class jobs. It’s in no country’s best interest to have a growing section of society unable to break through to the middle class. It’s even more critical at the state and local levels.

When parents are for whatever reason ineffective role models for their children, and schools are focused on what is now considered the core curriculum of science, math, history, and English, more responsibility lands in the laps of the community. Great organizations can pick of some of the slack by offering meaningful role models. Big Brothers Big Sisters is one of the biggest organizations that come to mind. This organization isn’t focused on financial habits, but having a good role model is about more than just the financial lessons kids can learn. And when a kid has very few people in his or her life to rely upon, the impact from an organization such as this can be significant.

As mentioned above, other financial-focused non-profits and corporate programs exist in society to fill in some of the gaps left when parents and teachers are not equipped for breaking a cycle and developing financially capable young adults.

While the best teacher is experience, as many adults have determined for themselves, society would like to believe we’d be better off if fewer people had to learn about money the hard way. The better we can point the next generation in a positive direction when dealing with financial issues, there will be fewer tough lessons such as losing a house, being hounded by debt collectors, or being virtually enslaved to lenders and employers. While a lesson learned from one’s own mistakes is often the most powerful, it’s often better to learn from someone else’s mistakes when possible.

I’ll write more about teaching kids about money in the future. What would you like me to cover? What are your tips for teaching children about money? For those with children, what has worked for you and what hasn’t worked?

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Despite the Main Street vs. Wall Street conflicts post-recession, there is still a great desire among young people — particularly among privileged families — to be part of the finance industry. In three private schools, one for just girls, a non-profit organization is bringing Wall Street education to young women. Invest in Girls takes a new approach to a financial education for high school sophomores.

To its credit, the program sounds like it has found a great way to create a curriculum that engages young minds. The lessons will likely stick with many of the students, who will later choose to pursue a career in finance. A combination of having an instructor who is deeply involved with the industry, field trips to experience the finance industry in a hands-on environment, and metaphors designed to help the students relate to complex financial concepts make this an effective method of teaching and inspiring. If women are underrepresented in finance, courses like these can help to change the balance.

But the balance isn’t shifting much. The finance industry, particularly at the biggest firms, is overwhelmingly represented by young people with privileged backgrounds. A private high school, Ivy League college education, and wealthy parents with connections in the financial industry already lead to young graduates entering that industry. Invest in Girls admits as much when asked about targeting only private schools for this program. The founder of Invest in Girls replied to a New York Times reporter, “This is really about girls who are emerging as leaders and how to help those girls have the finance and investing knowledge they will need.” Implicit in her remarks is that girls attending private schools are more likely to be leaders than those who attend public schools. I’m not sure I agree with that statement.

I have to wonder whether Invest in Girls is not yet comfortable with the idea that their program is designed only for private school students. While the Invest in Girls website explains features of the curriculum, I could not find any mention of the fact that the organization reaches only a subset of the population already likely to be involved with the financial industry after college. If not for the New York Times article, I would have assumed from the Invest in Girls website that any young woman could receive the benefits of the well-considered curriculum. Perhaps the organization is attempting to avoid the questions about introducing a privileged career to a set of students who probably don’t need as much as help breaking into the industry as the general public.

I like that Invest in Girls is not just another boring financial literacy curriculum, but they certainly know their audience. While the curriculum starts with the basic knowledge that underpins a life with which money is a necessity — saving, budgeting and personal money management — the crux of the set of courses is exposure to the professional money management industry on Wall Street. Financial literacy programs are generally geared towards families who do not have the same financial advantages as these students, but every young person, regardless of economic status, needs this foundation. But most high school money management classes don’t help. Invest in Girls sets itself apart from the other types of education, so perhaps there is a chance of the program inspiring young students not just to love Wall Street, but to learn to manage their own money intelligently.

Boys in these private schools who want to take these classes cannot. I mentioned the course uses metaphors to help reach students, relating complex financial concepts to things with which girls may (stereortypically) might already be familiar: organizing wardrobes, for example.

Not every private school student comes from a privileged background. As the author of the article notes, some girls in the class required financial aid to attend the school, some attended the school from foreign countries (the point of mentioning this, I believe, would be to indicate there were exchange students who often do not pay full tuition), and some families paid the full tuition. Regardless of the mix, on average, the students attending these three private schools, are less culturally diverse and come from a wealthier background than typical public schools. Does society really need help pointing young adults from wealthy families in the direction of careers in which they’re already over-represented?

Update: After publishing this articles, Invest In Girls contacted me via Twitter to inform me that they plan to expand to public schools in 2013.

New York Times

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This is a guest article by personal finance expert, Beth Kobliner. Beth is a member of the President’s Advisory Council on Financial Capability and the author of Get a Financial Life: Personal Finance in Your Twenties and Thirties.

Drinking, smoking, bullying… talking about them with your kids is hard enough. But a new survey shows parents would rather tackle any of those sticky subjects than say the F word: “finances.”

Keep thinking you’ll talk dollars and sense when the kids get older? It may be too late. Research shows that parents are the number one influence on young people’s financial behavior, and that kids barely out of diapers can learn basic concepts about money. Even if you think you’re saying nothing about your finances, your kids are still picking up lessons from the way you shop, save, and behave.

Now there’s a brand new online interactive tool to help parents talk the talk. It’s Money as You Grow, which I helped to develop as a member of the President’s Advisory Council on Financial Capability. Parents can use these 20 age-appropriate lessons and corresponding activities to change kids’ financial behavior for the better. Great for kids age three to 23!

I encourage you to take a few minutes to explore the entire site, which is full of tips for kids of all ages. But for now, here are a few ways to get started:

Preschoolers: You may have to wait before you can buy that toy!

Delayed gratification is the most important lesson you can teach your tykes. The approach for a three- to five-year-old can be super simple. Here’s one idea: As the school year comes to a close, explain to your child that just like she waits for summer vacation, sometimes she has to wait to buy something she wants. Research shows that kids with good self-control are likelier to be financially secure adults, but this lesson is fundamental to overall success in life. A famous 1960s study showed that kids who were able to delay gratification by waiting to eat a marshmallow in front of them had fewer behavioral problems, lower stress, stronger friendships, and even higher SAT scores!

Middle-schoolers: Credit cards can be risky!

To a kid, a credit card can seem like free money. Mom hands over a piece of plastic in the checkout line and, like magic, she gets to take home bags of groceries. But by ages 11 to 13, a kid should know that if you don’t pay off your credit card bill in full every month, you’ll be charged interest and owe more in the long run. Try this: Say the family needs a new computer or is planning a vacation. After you buy the computer or plane tickets, shock your son with the numbers. Head to the Credit Card Repayment Calculator at federalreserve.gov to show him how long it would take — and how much extra you’d owe in interest — if you paid off a $1,000 debt by making only the minimum monthly payments. You’d pay more than $800 in interest over eight years! Explain that if you used cash, paid your bill in full, or made more than the monthly payment (even $20 more a month), you’d be able to avoid such a high fee.

Editor’s note: CardRatings, Consumerism Commentary’s sister website, also offers a credit card payoff calculator.

High-schoolers: You better shop around—for college!

The nation’s collective student loan debt recently passed the $1 trillion mark. Ouch! College is a terrific investment — grads earn almost twice as much as people who didn’t go to college — but that doesn’t mean you shouldn’t shop around. You don’t want your new college grad to have to survive on peanut butter! Money as You Grow points the way to several excellent resources for comparing and cost-cutting, but start the conversation by telling your son or daughter how much you can afford to contribute to tuition and expenses each year. Then, use the CFPB’s Paying for College Cost Comparison Worksheet to compare the costs of a few schools, and determine which one represents the best investment.

If you use Money as You Grow with your kids, I’d love to hear how it goes! Please share your feedback with me in the comments section below or send me a tweet at @BethKobliner.

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Money Basics: Investing

by Luke Landes
Money investing

April is National Financial Literacy Month in the United States. This brings attention to the lack of a financial education young people receive in this country, both from their parents and from the education system. I disagree with most people about how to solve this issue. Many call for mandatory high school courses in personal ... Continue reading this article…

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How to Solve the Financial Literacy Problem

by Luke Landes
Kid with money

Many Americans experience financial jeopardy at some point in their lives, and experts share an opinion about a strong cause: there’s no formalized way to learn how to use money properly, so most people must learn by experience, making mistakes as they learn what is necessary for building a solid financial foundation. It would save ... Continue reading this article…

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ING Direct Kids Savings Account

by Luke Landes

ING Direct unveiled a new savings product designed to help encourage kids to learn the benefits of better financial habits early on. The Kids Savings Account isn’t much different from ING Direct’s standard Orange Savings Account for adults. Even today, Orange Savings Accounts be jointly owned by a minor if the joint owner is over ... Continue reading this article…

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