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Facebook Goes Corporate: Become a Fan of Consumerism Commentary

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If you’re a member of Facebook, my favorite social networking application so far, you can now become a “Fan” of Consumerism Commentary. Facebook is now allowing companies and brands to have their own pages on the system. The implementation is much better than the experience on MySpace, where non-people have profiles alongside people.

Rather than “befriending” companies, on Facebook, you become a “fan” of that organization, music group, or brand. Your friends on Facebook will now see you are a fan of a certain product or company, and you in effect become part of any brand’s favorite marketing scheme, “word of mouth.”

You won’t see me adding brands like Sprite or Sony to my profile. I have no desire to provide companies like these with free advertising, much less try to spread their products among my friends. I may allow myself to become a fan of musicians I like and perhaps websites like this one.

If any of this sounds interesting to you, add Consumerism Commentary to your profile.

Published or updated November 14, 2007. If you enjoyed this article, subscribe to the RSS feed or receive daily emails. Follow @ConsumerismComm on Twitter and visit our Facebook page for more updates.

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About the author

Luke Landes is the founder of Consumerism Commentary. He has been blogging and writing for the internet since 1995 and has been building online communities since 1991. Find out more about Luke Landes and follow him on Twitter. View all articles by .

{ 1 comment… read it below or add one }

avatar Jeremy

Ahh, you beat me. I created a fan page the other day, but didn’t publish it yet. Guess I’ll have to get to that now.

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