Perhaps this announcement has some sort of value for people who invest directly in Wal-Mart, but it seems much more like a huge national retailer with the ability to use a national news media outlet to let customers know about their sales. The article even gives the specific prices for specific items.
You know those circulars you receive in your mailboxes? Not coupons, just a sheet or two from a store describing their prices. I expect that my mailbox as junk mail or on a blog that highlights good deals, but I don’t expect it on CNN. When you’re the largest retailer, I suppose your sales constitute “news.” I don’t buy it (on several levels).
Updated February 22, 2008 and originally published November 3, 2006. If you enjoyed this article, subscribe to the RSS feed or receive daily emails. Follow @ConsumerismComm on Twitter and visit our Facebook page for more updates.