Rudy discusses several topics about Kidworth including what it does, what inspired him to found it, as well as how Kidworth can help children save towards different financial goals.
Table of contents
[00:00] Introduction from Tom Dziubek
[00:37] Interview with Rudy DeFelice
– [00:49] Inspiration for Kidworth
– [01:22] What Kidworth does
– [01:53] Using Kidworth
– [02:59] Saving, spending and sharing
– [04:29] Telling friends and family
– [06:25] Choosing the gift
– [06:59] Making the contribution
– [08:46] Combining a physical gift with a contribution
– [13:48] Children using the website
– [14:31] How Kidworth makes money
– [16:19] Changing monetary behaviors
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Theme music by Mindcube.
Published or updated December 25, 2011. If you enjoyed this article, subscribe to the RSS feed or receive daily emails. Follow @ConsumerismComm on Twitter and visit our Facebook page for more updates.