Citibank wants to lure more business owners away from American Express and Chase with a credit card that cribs from its competitors’ playbooks. Like the original Platinum Card, the CitiBusiness ThankYou Card streamlines expense reporting and adds significant purchase protection benefits. While its APR and rewards offers don’t stack up to Ink from Chase, strong service features could make the difference for professionals who don’t intend to carry a balance.

Small spending plateau triggers Citi’s signup bonus

According to Citi’s website, a new CitiBusiness ThankYou cardholder can trade their 15,000 bonus points for $150 in merchant gift cards after spending just $3,000 with the card over 90 days. New Chase Ink Cash members have to spend $5,000 to qualify for a bonus $150 cash rebate, but Chase also offers an extra $100 credit upon first purchase.

Like Chase, Citi offers its ThankYou members bonus points for purchases in a variety of rotating, seasonal categories. Qualifying purchases earn three ThankYou Points per dollar spent at eligible merchants that include computer stores, advertising companies, airlines, restaurants, and phone companies. You’ll earn one ThankYou Point for every dollar you spend elsewhere on the card. Citi also kicks in bonus rewards for managing your account online and registering for paperless statements.

Earning awards gets easier if you share your personal ThankYou balance

ThankYou points carry the most value when you redeem them for merchandise or for gift cards. For instance, at a penny per point, an Amazon.com gift card reward can let you earn the equivalent of a 3 percent rebate on featured category purchases. Because every employee using CitiBusiness cards earns points, your company’s balance can grow fast.

Chase and American Express both offer stronger redemption rates on their business rewards cards. However, Citi offers a feature that can make the ThankYou program more appealing. Carry both a CitiBusiness card and a personal Citi credit card, and the bank will let you swap points between your accounts at no charge. If you choose to keep all your points for yourself, merging your earnings can help you reach higher rewards levels faster.

Citi makes up for average account terms with extraordinary protection

At the moment, the CitiBusiness ThankYou Card offers a six month, no interest teaser, followed by an APR above 13 percent. There’s no balance transfer teaser in effect, either. With no annual fee and no charge for issuing employees their own cards, CitiBusiness makes a decent card for cash flow management. This card really shines for companies that take advantage of money-saving features, including:

• Extended warranty. Add one year to the manufacturer’s standard warranty on each purchase.
• Retail purchase protection. You’re covered for up to $10,000 in loss or damage for 90 days after each transaction.
• Auto rental insurance. Never pay for a collision damage waiver again.
• Travel accident insurance and assistance services. Automatic coverage, and a round-the-clock help desk to keep you safe.
• While frequent flyers may prefer AmEx’s Platinum Card’s airport perks, the CitiBusiness ThankYou Card replicates many of its competitors’ most compelling benefits.

Personal Business Assistant

Concierge services have quickly become the must-have benefit for elite business credit cards. Citi skews the trend with its team of Personal Business Assistants, specialized service professionals who can perform high level tasks on behalf of companies instead of cardholders. Like other cards’ concierge desks, the Citi PBA team can book you a reservation at a hot restaurant or confirm your next travel itinerary.

These assistants add even more value by researching supplier costs, sourcing vendors, and handling more complex requests related to meetings and conferences. Issuing a CitiBusiness ThankYou Card to each employee on your team gives them the power to offload routine tasks and busywork via a secure, online portal. That could be the signature feature keeping this card in the competition for space in your wallet.

If the above features appeal to you, apply for a CitiBusiness ThankYou Card today to receive the 15,000 bonus points opportunity.

Photo: Kien Wai

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