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It’s not your imagination. Banks are now looking for ways to actively discourage new deposit accounts. It’s not just through lowering interest rates, they are scaling back marketing. It makes sense from a business standpoint; the economy is not so great, so companies are saving their operating expenses.

Here is a summary of the most recent interest rate declines, listed as annual percentage yields (APYs) as of June 13. These accounts are recommended. I have accounts here and I’ve never had any problems with the banks.

  • FNBO Direct Online Savings Account dropped to 2.15% (1.50% as of November 2009)
  • E*TRADE Bank Max-Rate Savings Account dropped to 1.95% (0.50% as of November 2009)
  • HSBC Direct Online Savings Account dropped to 1.85% (1.55% as of November 2009)
  • ING Direct Orange Savings Account dropped to 1.65% (1.30% as of November 2009)
  • Ally Bank Online Savings Account dropped to 1.64% as of November 2009 (Formerly GMAC Bank)

These accounts are recommended by others but I have no personal experience with the banks.

  • ShoreBank Direct Online Savings Account dropped to 2.80% (1.95% as of November 2009)
  • Kirkpatrick Bank Savings Square dropped to 2.30% (1.55% as of November 2009)
  • Dollar Savings Direct dropped to 2.25% (1.60% as of November 2009)

For a history of savings account interest rates for the last fourteen months or so, take a look at this history of high-yield interest rates. With banks decreasing their rates almost every week, it’s difficult to keep up with the changes.

Where do you keep your savings?

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This is the next installment in a series at Consumerism Commentary about taking control of your finances. Please consider subscribing to the Consumerism Commentary RSS feed for updates.

If you’re on your way to spending less than you earn, then you’re going to need a good place to put your excess income. Even before setting savings goals and before establishing an emergency fund, it’s best to let your cash earn as much interest as possible while staying somewhat accessible. High-yield savings accounts are the best options.

Typical savings accounts at most banks pay an interest rate well below 1%. With conservative estimates of inflation running 3% to 4%, you’re losing purchasing power quickly by leaving your money in these accounts. In the last several years, internet banks paved the way for higher interest rates. Theoretically, these banks without branches could afford to pay higher rates because the companies lacked the expenses associated with owning a network of branches on street corners or in strip malls. More recently, traditional brick-and-mortar banks added more accessible high-yield savings accounts to compete with these offerings.

Interest rates have fluctuated over the past few years and we’re currently at one of the low points. Great interest rates are harder to find, but there are a few quality savings accounts offering 4% or close to it. While you may barely beat inflation at this rate, the purpose of a savings account is not long-term investment. You want to cash available to you within a day or two. All it takes to withdraw your cash is perhaps an online transfer and a visit to an ATM.

You shouldn’t just chose the savings account with the highest interest rate. Banks offer high interest rates because they want to compete for your deposits. If any particular bank is in the midst of a capital crisis — if they don’t have enough cash on hand to pay their expenses and liabilities — they will raise rates to attract more customers. For example, earlier this year, Washington Mutual raised rates several times and was frequently at the top of the list of interest rates. The purpose of this plan was to receive more cash. In the end, Washington Mutual failed and was bought by JP Morgan Chase.

Despite turmoil through bank failures, mergers, and acquisitions, there is very little risk in savings accounts. The FDIC insures these deposits on behalf of the banking industry. As long as you stay within the coverage limits, you should be able to access your money even in the event of your bank going out of business or being taken over by another bank. There may be a delay in your ability to access the money, but that is not typical

I have two recommendations for high-yield savings accounts. I am a new customer and new fan of FNBO Direct, the online division of the First National Bank of Omaha. I’m not the only fan of this account. Recently, Kiplinger Magazine honored FNBO Direct as the “best online savings account.” As of today, the online savings account offers a 3.25% APY. Since opening my FNBO Direct account in September, my experience with FNBO Direct has been smooth.

My other recommendation is ING Direct. With the Orange Savings Account’s 2.75% APY, this is not the highest rate you can find. ING Direct was one of the first banks to popularize the idea of branchless banking, and they have historically offered great interest rates. All reports indicate that customer service is fantastic and they have one of the best websites for navigating your accounts. It’s also very easy to organize your money at ING Direct into different labeled subaccounts. With ING Direct you can earn up to $525 in bonus interest my participating fully in their referral program.

Last Friday, I wrote about newcomers to the high-yield party, including Venture Bank Direct, ShoreBank, and DollarSavingsDirect. I also maintain an index of the popular high-yield savings accounts, organized by interest yield on the first $1 of deposit. The list was updated last night to include the rate changes from the past few weeks, and there have been several.

The high-yield savings account is an important piece of healthy finances and it will come into play as someone further develops money management acumen. Here are six tips for optimizing your savings:

  1. Open the high-yield account. It will take only minutes to be approved, but funding your account electronically may take several days.
  2. Keep your change. Use a jar to collect your excess coins every day and take the jar to the bank.
  3. Automate your savings. Set up Direct Deposit for your paycheck so you’re saving first, withdrawing for expense later.
  4. Divert small, unnecessary daily expenses to savings. If you spend $10 on two gourmet coffee drinks each morning, switch to one $2 Dunkin’ Donuts regular coffee and deposit the $40 you save each week into your savings account.
  5. Hide your savings from yourself. Try to forget that you have money stashed away earning interest and survive without it.
  6. Make your raise invisible. If you receive a 3% increase in your salary, increase the amount you leave in savings each month.

If you do things right, the money in your high-yield savings account should grow each month. It feels good to be in control of savings.

Image credit: Redvers

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As some of the more popular banks like ING Direct, HSBC Direct and FNBO Direct lower their interest rates, other less-known banks are appearing in their place with higher rates. Some of these banks do not have reputations yet and haven’t been in the public eye for long. Here are a few that you may want to consider, all FDIC insured.

Venture Bank Direct is the new online-only arm of Venture Bank. The Venture Bank Direct “Wise Choice Savings” account has no minimum balance requirement and is currently offering an interest rate of 3.8% APY. Venture Bank is rated two stars by BankRate.

As with all savings accounts, you are allowed to make six withdrawals from the account in any one month period. However, only the first three withdrawals are free; any additional withdrawals are assessed a $1 fee. You can deposit money up to 3 times in one day via ACH with a maximum total of $50,000. You are limited to no more than 3 ACH withdrawals per day with a maximum total of $10,000.

Venture Bank Direct offers support for downloading your activity into Intuit Quicken and Microsoft Money.

DollarSavingsDirect is a new online offering of Emigrant Bank, similar to Emigrant Direct. Emigrant Bank is also rated two stars by BankRate. DollarSavingsDirect offers the “Dollar Savings Account” with a minimum balance of $1,000. DollarSavingsDirect is a reincarnation of Banco Fortuna, Emigrant Bank’s former Spanish-language branch.

While Emigrant Direct’s rate has fallen, DollarSavingsDirect is offering a 4.0% APY, one of the highest rates currently available. Keep in mind that the FDIC will insure your deposits at Emigrant Direct, DollarSavingsDirect, and Emigrant in aggregate, as these banks share an FDIC certificate. For example, for an individual account you can deposit $200,000 in each of these three “banks,” but only $250,000 of your $600,000 would be insured.

I mentioned ShoreBank earlier this year alongside other high-yield savings accounts. ShoreBank, rated two stars by BankRate, expects a $1 minimum balance with its online savings account. The account earns 3.5% APY and is FDIC insured.

This bank focuses on the community and environment. Deposits placed with ShoreBank help fund environmentally-friendly development as well as projects like mortgage rescue programs. Fast Company profiled ShoreBank earlier this year.

If you have experiences with these lesser-known banks, please share your thoughts.

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Please view this updated overview of the best online savings accounts.

The highest savings account interest rates change practically daily. Here is a summary of the highest interest rates on well-known banks currently offered.

HSBC Direct Online Savings Account
0.80% APY

HSBC Direct has a track record of offering very competitive rates. I have been adding more to my HSBC Direct account to take advantage of their habit of high interest rates.

Unlike Washington Mutual, HSBC Direct requires no minimum balance and has no recurring account fees.


FNBO Direct Online Savings Account
0.70% APY

FNBO Direct is a newcomer to the online banking arena having launched a little over a year ago, but the bank behind the online presence, First National Bank of Omaha, has been around since 1857 and currently has 38 branches in Nebraska, Iowa, and Texas. First National Bank of Omaha has a CAEL rating of 2 (1 is the highest rating, 5 is the lowest). This means that even though the online account is a new offering, the bank is in good shape and most likely won’t fail like others have recently.


ShoreBank High-Yield Savings
2.15%

This account is a newcomer. ShoreBank requires no minimum balance and charges no account fees for this online account. An appealing feature is the bank’s attitude toward community development and the environment. Like most banks, ShoreBank turns a portion of deposits into loans. This bank focuses on “loans for projects that promote the efficient use of materials, resources, or alternative sources of energy, that promote the elimination of toxins, and that protect or revitalize land or water.”

If you’re interested in ShoreBank’s High-Yield Savings Account, apply here.


Click Here to Start Saving with ING DIRECT!ING Direct Orange Savings Account
0.90% APY

No list of the top online savings accounts is complete without ING Direct. They are no longer the interest rate leader, offering only 0.90% APY. In fact, it’s been some time since ING Direct has been at the top of any interest rate list, but there are several reasons to include them here. They were one of the first banks to popularize the idea of high-yield online-only savings accounts. ING Direct still maintains one of the strongest presences thanks to a vast customer base, good customer support, and a sensible and simple website.

Even though the advertised interest rate is lower than others, new customers can greatly increase their effective interest rate by grabbing a $25 bonus for opening an account. The bonus will work for anyone who opens the account with $250 and leaves at least $250 in the account for 30 days. The bonus is considered interest income for tax purposes.

ING Direct has no minimum balances or account fees.

If you’re interested in ING Direct’s Electric Orange Savings Account, apply here. However, if you want to see if you qualify for a $25 account opening bonus, find out here.

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