The other day, I participated in a preview of the new Quicken Online product, scheduled to launch on January 8. This new product is intended to compete with some of the existing money management web tools currently existing, like Mint, reviewed by Sasha here, Geezeo, and Wesabe. Intuit has spotted a need for a more robust solution for managing cash flow, and the targeted audience, “young and responsible,” is increasingly turning towards the web for software.

The philosophy behind Quicken Online is that people are living beyond their means and need help managing short-term cash flow. The most pressing question for many younger earners is whether they will have enough money to pay their bills. Therefore, they haven’t built in tools yet to manage investments. Quicken Online will track your checking, savings, and credit card accounts.

Right away I saw that Quicken Online is very different than the traditional Quicken desktop software. [click to continue…]

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