I used the term “Long Tail” when referring to the shape of the curve when I wrote about the most prolific commentators on Consumerism Commentary. However, there are more interesting applications of the Long Tail idea.
In fact, there is a Long Tail Blog (there’s a blog for everything these days). The Long Tail is used to descibe economies, talent, popularity, blogging of course, and various other topics.
Chris Anderson has an interesting post on the dangers of Headism. “Headism” is described as “the mistake of assuming that the economic incentives and other forces that dominate at the head of a demand curve apply equally down the tail.”
Updated February 6, 2012 and originally published May 26, 2005. If you enjoyed this article, subscribe to the RSS feed or receive daily emails. Follow @flexo on Twitter and visit our Facebook page for more updates.
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Luke Landes founded Consumerism Commentary in 2003 and has been building online communities since 1990. Luke, also known as Flexo, has contributed to PC World Magazine, US News, Forbes, and other publications. 
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“There’s a blog for everything these days.”
Do you know where I can find any retailers blogging?
I wrote an article called The Long Tail: SEO Tips that you might find an interesting read.