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Favorite Purchase, June 2006: Braun Electric Toothbrush

This article was written by in Reviews. 9 comments.

braun.jpgEvery once in a while, I may share my thoughts on a particular purchase I made that I feel is worthwhile. In this case, I’m writing about the BRAUN Oral-B Braun 980TX Bright Advance Power Electric Toothbrush. I purchased it for $30 from Macy’s and has it for the same price.

It was sort of a spur-of-the-moment purchase — I do one of these about once a month. However, it is something I’ve wanted for a long time. When I was younger, I didn’t pay much attention to my teeth, but after I left college I decided I didn’t want to hear my dentist chastize me. I gained better habits, eventually had my wisdom teeth removed, and focused on giving myself a nicer smile.

While I haven’t measured this scientifically, I believe I’m getting better results from the electric toothbrush than from the regular brushes I used to use. My gums are less sore, and combined with flossing and occasionally using an interdental pick, my teeth appear healthier. Don’t get me wrong, my teeth and gums were always healthy, but I wanted some improvement.

The only drawback to the electric toothbrush is the need to occasionally buy new brush tips. It’s no worse than buying new blades for a shaving razor.

A quick search on tells me the price I paid was appropriate. My choice was neither the fanciest nor the most basic brush, and so far, the brush has operated flawlessly.

No one paid me to write about this item, nor did anyone suggest to me that I do so. With all the “paid web content” incentives gaining popularity, I think it’s important that readers know.

Updated January 17, 2018 and originally published July 6, 2006.

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About the author

Luke Landes is the founder of Consumerism Commentary. He has been blogging and writing for the internet since 1995 and has been building online communities since 1991. Find out more about Luke Landes and follow him on Twitter. View all articles by .

{ 3 comments… read them below or add one }

avatar 1 Anonymous

I used an electric toothbrush for awhile. My teeth did feel cleaner afterwards but at some point I stopped using it. I don’t recall if it was buying new brush tips or just laziness that made me stop.

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avatar 2 Anonymous

I used to have a nice SonicCare toothbrush but it got broken in a move a few years back. Now I just use a cheap one from a grocery store. It works ok. The SonicCare was great.

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avatar 3 Anonymous

I love that Braun toothbrush! I’m on my 3rd one now. The battery lasts about a year (or a bit more), before it stops holding a charge. I’ve had mine for a year and a half and it has to be plugged in all the time, and still falls just short of 2 minutes.

Gotta warn you…. after you’ve had it for a couple of months you won’t go back to regular toothbrushes because your mouth will still feel dirty afterwards. Then you’ll be stuck taking the braun on every trip :)

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