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Although I don’t take advantage of this type of service every time I need to go food shopping, grocery delivery is one luxury I enjoy about once a month. I’ve been a customer of Peapod for about eighteen months. Peapod is a company associated with Stop & Shop, a supermarket in my area. The food they offer is the same as Stop & Shop’s items, including store brands. Throughout almost this entire period, living in a New Jersey suburb, Peapod has been my only choice for food delivery.

That changed a few weeks ago when FreshDirect expanded its delivery service to include my town. That news, accompanied by a $50 coupon, inspired me to try the service. After one delivery from FreshDirect, I think I’m ready to compare the food and experience with that from Peapod.

My grocery needs are simple. I am a single man living in a second-floor apartment. I have no pets. I try to eat healthy food but I mostly fail at that goal. I don’t particularly like cooking, but I have had some success with fajitas. As time permits, I’ll continue my cooking attempts, but I can’t say I enjoy it.

Generally, some items I buy from the grocery store go to waste because I can’t make use of an entire package before it goes bad. For example, even the smallest containers of fresh milk expire before I have a chance to use it all. Add some frequent traveling to my schedule, and the food doesn’t stand a chance of survival, left unconsumed.

I may not be the best shopper to fully compare every small aspect of an online grocery shopping experience, but there are things I see worth discussing, and each service has its own benefits.

Online ordering process.

The process for ordering groceries is the same regardless of which service you use. Both Peapod and FreshDirect ask you to create an account. With both, you can save your shopping list or items in your cart to return at a later time, making it easy to add items throughout the week as you think about them or as you discover you need more. That, in theory, replaces the notepad on the refrigerator, but I still have one there anyway.

Peapod’s website is a little nicer for displaying items up close, but keep in mind the photographs are generic; if you go to a store, you can pick a specific package of meat, for example, while ordering online, your selection is subject to the whim of someone in a warehouse. To the right, you can see the look of the Peapod website, and underneath that, FreshDirect.

During the checkout process, you can choose your delivery date and time. With Peapod, you can save some money on the delivery charge by choosing a wider time frame for delivery. If you need the groceries delivered during a specific two-hour window, the delivery fee is one dollar higher. With Peapod, if I order early in the day, which I almost never do, I can generally find time slots available the following day.

With FreshDirect, however, and probably because I live in one of the outermost counties in the company’s delivery area, I can rarely find delivery windows available for the following two days. As a result, if I plan to shop with FreshDirect, I have to plan more in advance than I usually do.

Delivery and reception.

With Peapod, I can leave a tip for the driver during the checkout process, and I usually leave $5. While you can leave a tip online, if you have coupons to apply to your order, you hand them to the delivery person. I occasionally have coupons to use — but not often since they’re usually not worth the hassle for me. If I have one, I use one.

FreshDirect has not provided me any coupons thus far, except for a online code for $50 off my first order, then another coupon in the mail for $50 off my first two orders. Each time, the discount only would apply to orders over $125. These are codes that you would use during the checkout process online, and it was a struggle to use them. I entered the code in the appropriate place, but FreshDirect responded with a message saying the coupon wouldn’t be applied until I selected a delivery date and time.

I continued with the process, selected an open delivery window, and no longer had an opportunity to enter a code. I had to complete the checkout process and edit my shopping cart later to use the coupon code. Both FreshDirect and Peapod allow customers to modify their orders until a cut-off time in advance of the delivery, so it’s easy to make last additions to your shopping list or cancel the entire order. The services won’t charge your credit or debit card until the order is finalized, and in Peapod’s case, they won’t charge until your food is packed (and weighed, if applicable) at the warehouse and placed on the truck.

With Peapod, the refrigerated delivery truck arrives, and the driver grabs the plastic bags that were organized for the delivery before they were placed on the truck. He — so far, every time I’ve ordered, the delivery person has been male — carries the bags up to my kitchen and presents me with the invoice, indicating if the store needed to make any substitutions or if any of the items weren’t available for any reason.

FreshDirect’s delivery arrives by refrigerated truck as well, but my items have been packed into cardboard boxes, with dividers if necessary. This makes it easy for the delivery person to place the boxes on a hand truck to wheel them to my door. I was much more impressed with FreshDirect’s packaging than with Peapod’s. I have no use for Peapod’s plastic bags. I have little use for cardboard boxes either, but at least they’re better for the environment.

Selection and quality.

I don’t have exquisite taste when it comes to groceries. I do, however, have some favorites, and in those instances, FreshDirect delivers. I don’t drink soda very often, but I like Dr. Brown’s Cream Soda and Black Cherry Soda. Peapod doesn’t carry these drinks, although I can get them in Stop & Shop. FreshDirect also has some prepared meals which are useful in situations where I don’t feel like cooking, although one such meal I received was recalled right after I purchased it. (The company automatically credited my account and encouraged me to discard the item.)

With the deli meats that I order — my typical lunch is a sandwich — FreshDirect seems to offer higher quality. Yet, the same size slices of the same meats seem to last longer when I order from Peapod. That is, even though I order a quarter of a pound, sliced medium, I can make more sandwiches from the result when I order from Peapod than I can when I order from FreshDirect. That may be all in my mind, and it may also be all in my mind that the meat from FreshDirect is tastier.

For fresh meat, FreshDirect customers can customize their cuts, from thickness to weight. Customers can even choose vacuum packaging for an extra fee of $0.50. With Peapod, customers are restricted to a default cut thickness, predefined approximate weights, and cheaper Ziploc-type plastic bags.

FreshDirect has more choices for people who prefer organic foods. I don’t have much experience with that.

Price comparison.

Here are a few examples of the price differentiation between Peapod and FreshDirect.

Item Peapod FreshDirect
Arnold Whole Wheat Bread (each) (sale) $2.25 $4.39
Tuscan Dairy Farms Whole Milk (gallon) $4.69 $4.29
Boars Head Deluxe Roast Beef (pound) $13.99 $12.99
Skippy Creamy Peanut Butter (16.8 ox jar) $4.19 $3.69
Red Delicious Apples (bag of 4) $2.76 $3.99
Store Brand Unbleaced Flour (5 lbs) (sale) $2.00 $3.49

It’s interesting to see that it’s impossible to say, overall, that one store is cheaper than the other. The prices do vary, and this is just a snapshot of items at a snapshot in time. Assuming the prices average out to be roughly equal, the points for consideration are FreshDirect’s slight edge in quality and availability of more of the items I like and Peapod’s flexibility in scheduling delivery. In this case, I think FreshDirect wins, but by a small margin. In a pinch, I can still run to the store to get some of the items I can’t get from Peapod, but that defeats the purpose of delivery.

Update: With a second $50 coupon, I placed my second FreshDirect grocery delivery order. The options for delivery were more varied, and I was able to choose a delivery time within the next twenty-four hours. If this is the likely situation for future orders, FreshDirect will most likely be my delivery option of choice.

Do you have your groceries delivered? What are your experiences?


Once again, I’m finding myself nearing the end of my one-year lease with the need to make a decision about my living situation. I moved to my current apartment in the summer of 2007, at a time when I had been more comfortable living off some of the income from my business. Until that point, I remained fiscally conservative with my extra income, putting as much into savings as possible, not believing earning an income from primarily blogging would be sustainable in the long run.

Accepting the fact that I had a growing income, I allowed myself to move into a bigger apartment in a nicer neighborhood. That was seven years ago. And around this time these past few years, I’ve repeatedly considered whether it’s time for me to buy a house, leaving the world of renting behind.

The popular belief seems to be renting is throwing money away, but I couldn’t disagree more. Renters’ expenses for living are much lower than those of homeowners. The expenses of living in a house, and maintaining the structure and the land, add up and make this proposition very expensive. A house may increase in value over time, but rarely enough over the long-term to beat inflation, and in order to realize any of those gains, owners must sell and downsize.

I can’t even decide where I want to live, so buying a house that I might end up leaving soon isn’t a good decision. I could find myself in another predicament relatively soon — whether to try to sell a recently-purchased home or try my hand as a landlord, potentially from a distance. This doesn’t seem to be the type of lifestyle I would want, not to mention I haven’t yet had the need to develop some of the skills that would enable me to take care of problems around a house.

There is an urge for me to leave. I would like to have more space, not less. I like my neighbors but I’d probably like them more if we weren’t living so close. The reasons to opt for a house rather than an apartment seem to be related to lifestyle, not to the potential of a financial advantage (which is dubious, anyway). So my next course of option may be renting a single-family house.

But there are ways to make owning a house pay. Forgetting for a moment that I don’t know where in the country — or the world — I want to settle down for an extended period of time, owning a house that provides an income might be a good solution for me. The reality is that I could purchase a two-family house or a house with an apartment with cash, though I may still borrow money if the situation is right. I could rent out the apartment, and the rent would cover the taxes (and potentially part of the mortgage payment if I borrow).

I live in New Jersey, and property taxes are high throughout most of the more desirable portions of the state, and those costs reduce the appeal of owning a single-family house that doesn’t generate an income.

A recent article in the New York Times warns against buying the most expensive house you can afford. Doing so involves taking on much more risk. The loss of an income you rely on can drive someone down the path towards foreclosure. An unexpected job loss can occur at any time, regardless of the national level of unemployment.

Yet, there seems to be some situations that warrant buying if not the biggest house you could absolutely afford, something at the top end of your budget. If you meet these conditions, you may be able to make stretching your budget work from a financial perspective. This is the only way it could be smart to extend your reach rather than buying the least amount of house in which you could see yourself comfortable.

  • Even after buying the house, you’ll have assets. You’re not putting all of your wealth into the house.
  • You have a clear plan for using your own home to generate income that, if combined with a conservative percentage of other income, covers mortgages, taxes, insurance, and other expenses.
  • You get a great deal.

That last point is important. And real estate agents are tricky — they want to close as many deals as possible, so they will often convince a buyer a deal is great when it’s not. I like the way Warren Buffett invests in companies. He has a brand, so an investment from Warren Buffett may be worth more than the same investment from, for example, a hedge fund. So companies will cut Warren Buffett a deal. He doesn’t just go out and buy stock in a company like we smaller investors do.

When Bank of America was on the ropes, the company gave Buffett’s Berkshire Hathaway a $1.5 billion discount on preferred shares. In addition, when Buffett decides to divest, he’ll receive a 5% premium on the value of his investment. These sweetheart deals are key to building wealth through investing at a quicker rate than buying and holding broad market index funds for more than three or more decades.

Getting a great deal doesn’t have to mean buying a fixer-upper. There are a lot of motivated sellers who are willing to negotiate, particularly if you have clout, like Warren Buffett. You won’t have that kind of clout, but having cash seems to go a long way in gaining negotiation strength for the buyer.

This is all good in theory, but in order to apply it to my specific situation, I still have questions I need to answer. I could give myself more time by renewing my lease and paying an extra free for the freedom to “break” it with notice, but that is the same thing I’ve done for the past several years. I’d like to see a change this year. Here are my questions:

  • Do I want to stay in New Jersey? New Jersey has a bad reputation, but the area where I live is nice, and there are other fantastic places in New Jersey to live. But it is expensive. House prices are high and taxes are high. I have friends and some family nearby. People who live elsewhere can get much more property for the same amount of money, and my income is the same regardless where I live. My money could go farther where the cost of living is lower.
  • If I don’t stay in New Jersey, where would I live? I have family in California — Los Angeles and San Diego — making those locations a choice that makes sense. But California is also expensive. My girlfriend lives in Phoenix and will need to stay there for at least another year, but I haven’t been convinced yet that Phoenix is the best location for me.
  • Am I willing to do what it takes to be at least some kind of landlord? My friends who are or have been landlords mostly dislike that particular choice, but I do have other friends who are able to manage properties part-time. I think a house in which I’d live that has an associated apartment might not be too difficult, and I’m in the position to be able to afford help when it comes to maintenance, but what if I decide to move fairly soon?
  • Would I be better suited to renting a single-family home? That would give me more flexibility and less responsibility, while possibly expanding my lifestyle a little bit.

There’s a lot for me to consider before I need to give my currently landlord my notice at the end of April. I don’t like the fact that indecision and inertia has kept me in the same place for several years more than I would have originally expected. What do you think you would do in my situation?

Photo: Flickr


The realist in me recognizes that the best plan for getting out of debt is any plan that allows someone to achieve that goal. The realist is constantly at odds with the optimist in me, the part of me that wants people to be high achievers, to strive for excellence, and to seek an informed level of knowledge and use that knowledge to make the best decisions for their actions.

The concept of the Debt Snowball always bothered me. In general, paying off any amount of debt with cash flow, whether you follow a specific philosophy, involves three steps.

  1. Pay the minimum amount due to all debts to avoid accumulation or capitalization of interest.
  2. Pay any extra cash flow to the one debt you prioritize the highest.
  3. As you find yourself with fewer minimum payments to make through the elimination of a debt, don’t reduce your total debt elimination payments. Just shift to focus even more on the debt of the next priority.

Dave Ramsey, a very popular personal finance guru who has written several books, sells a seminar called “Financial Peace University,” and has a radio show through which he weaves in “Christianity Lite” into his philosophy, coined the “Debt Snowball” term.

The Debt Snowball plan follows the process outlined above and provides a prioritization plan based on size of debt. The most important debts are the smallest accounts; in this manner, the smallest debts are paid off first, theoretically or allegedly giving those on this path an emotional boost of success, which in turn, theoretically or allegedly provides motivation to continue with the payoff plan.

Here is a more in-depth discussion of the Debt Snowball. And be sure to quickly review where the Debt Snowball fails — the purported “advantages” of the reliance on emotional boost is a disadvantage when time comes for people to stay out of debt once they succeed in paying off debt.

Experts often relate getting out of debt to losing weight. And there’s a good analogy here. The Debt Snowball is like a fad diet. It’s a pervasive philosophy, very popular, and is communicated through a best-selling book (and online classes, in-person seminars, and an array of branded multimedia). People connect with fad diets becauses they tell people what they want to hear. You can eat everything you want, barely exercise, and still lose weight! Read our success stories and view our (Photoshopped) before and after photographs! Likewise, The Debt Snowball tells people they don’t have to change their emotional approach to spending in order to get out of debt.

The path to unmanageable debt is diverse. Households wind up in debt because they habitually overspend on unnecessary items, they have an unexpected hospitalization, they’re victims of a crime or of society, they have an issue with self-control, they have a mental or emotional disorder, or a variety of other reasons. And because these reasons differ, the debt payoff prescription might need to differ.

For emotional spenders, the Debt Snowball deals with the symptoms but not the root cause. Emotional spenders, who are only able to get out of debt when they rely on emotional boosts throughout the debt repayment process, would be more inclined to fall back into old habits after the debt is paid off. Why? Because those habits aren’t old at all. The habits haven’t been addressed and the root cause, for these particular individuals, remains.

I’m happy to see that writers continue to address the differences between the Debt Snowball and other approaches to the prioritization of debt. I compared the Snowball with the Debt Avalanche, as well as with a hybrid approach and an approach that weighs importance on “emotional impact.” All of these should be considered, and there’s a solution for everyone somewhere in the mix.

The Debt Avalanche, a term I coined, describes a debt payoff philosophy that’s been around as long as credit has existed. It’s the mathematical approach to paying off debt, and it ensures that someone who abides by the plan will get out of debt as fast as possible for as little expense as possible.

That, right there, should be the most important emotional impact when it comes to any plan related to money.

You can’t eliminate emotions. All human decisions are made based on emotions, even when they seem logical. The Debt Avalanche doesn’t try to remove the emotional aspect of getting out of debt, it reframes the emotional aspect so that people who practice it get in the habit of making better financial decisions.

If you want to get out of debt, you should want to take the approach that not only gets you there via fastest path possible, the approach that costs the least (after all, this is about money at the end of the day), and that guarantees long-term success with handling your finances (unlike fad diets and their effect on long-term weight management). And that approach is the Debt Avalanche, prioritizing debt accounts by interest rate.

Myth: The Debt Snowball method is better because it emphasizes “quick wins.” Relying on motivation through quick wins is inferior to the motivation one can draw from the healthier knowledge that you would be saving valuable time and money by understanding the mathematics behind debt payoff. If you keep believing the safe, feel-good emotions rule your money decisions, you will continue to make emotionally-driven, potentially dangerous choices when you’re later in a better situation.

Also, there is also scientific study that supports the claim that the Debt Snowball method (the prioritization of debts with the lowest balance first) has a higher success rate than any other designed and coached system or plan.

If you do like the idea of “quick wins” and other psychological tricks, the Debt Avalanche method still pays off better. You still celebrate when you pay off each debt account, and in most situations, that date you pay off that first account would not be all that distant from when it would have been with the Debt Snowball.

You can create your own “quick wins” by setting midterm goals. Choose $100 total paid off, $1,000 total paid off, or $10,000 total paid off as your goal — any amount that is meaningful to you. Yes, it feels good to cut up a credit card when that particular account is paid off in full, and there’s no scientific evidence that particular action or feeling has any long-term effect on anyone’s finances, but you can still take that approach with the Debt Avalanche if it’s important to you!

Celebrate those milestones! If you want an emotional boost to increase your motivation, make your debt pay-off fun. Just don’t spend money to celebrate that would be better spent paying off more debt.

Focus on the the debt payoff goal. Run a quick calculation to determine how much you’ll be saving by sticking to the Debt Avalanche method rather than the Debt Snowball. The amount of time and money you’ll save may not be much. In fact, the financial advantage of the Avalanche over the Snowball would be zero in one specific and unlikely instance, when the list of your debts, from highest interest rate to lowest interest rate, matches exactly the list of your debts from smallest balance to largest. In that case, add to your projected savings the cost of Dave Ramsey’s books that you don’t need to buy. Put your debt payoff date on a calendar and plan to celebrate it like an anniversary.

Don’t forget the real reason. Money management doesn’t exist solely in a vacuum. There are reasons people want to be debt free and to grow their wealth. Having a big number on the bottom of a balance sheet is not one of these reasons. Looking at an ATM receipt with any particular number is not a reason. People want to build wealth so they can live their lives on their own terms with the freedom to spend time and energy doing something meaningful. Getting out of debt is the first step along this road to financial independence.

The Debt Snowball is popular because of the following reasons.

  • It’s a contrary approach to logic, and people like thinking there’s something better out there than logic.
  • It tells people exactly what they want to hear: you don’t have to change the way your brain works to get out of debt.
  • The Snowball is part of a “philosophy.” Those who accept the philosophy see themselves as insiders with core values that don’t exist outside of the “club.”
  • The philosophy offers a confirmation of pre-existing notions about the nature of money and the financial industry.
  • The movement features an enigmatic leader in Dave Ramsey, a great motivational speaker who earns quite a bit of money from marketing his own brand of math.

The realist in me just wants to see more people get out of debt and understands that any method for doing so is a “net positive.” But when it comes to building financial independence over the long-term, of which getting out of debt is only a part, so much depends on doing more than just the minimum. People must strive for excellence in everything they do in order to see extraordinary results, like financial independence.

The Debt Snowball is a realization of mediocrity. It lets people get away with weak excuses for wasting time and money. That approach says someone doesn’t feel confident enough to take steps towards debt freedom without a “crutch” of quick wins, even though those quick wins aren’t much different emotionally from what you can get out of a superior plan. The quick wins have just been marketed better.

Photo: Flickr


After three months, my $1,000 investment portfolio, nicknamed “Feemaggeddon,” is lagging. This portfolio is part of an investing challenge, the “Grow Your Dough Throwdown.” It’s a lighthearted competition featuring several top financial bloggers.

I have two goals with this portfolio. The first is to test a specific popular investing philosophy. Among those who offer advice about choosing stocks for investing, one oft-repeated technique involves investing in companies whose products the investor uses each day. That’s how I decided to create a portfolio consisting of Microsoft, Canon, Apple, Honda, and Samsung. I couldn’t invest directly in any of these companies except for Microsoft, but I chose good approximations for the others, as I explained in my initial investing challenge report.

The second goal is to highlight the effect of trading fees. Brokerages, whether they consider themselves “discount brokerages” or “full-service brokerages,” or avoid labels at all, earn their revenue from investors in several ways. One source of revenue is the commission, a fee paid for every transaction, whether it’s a stock purchase or a stock sale, and whether it’s a simple market transaction or something more complicated like a limit order or an option.

The biggest investing mistake I ever made.

I want to illustrate the effect of fees because of a very significant mistake I made more than ten years ago. But before that point, some background. When I was a young kid, I received savings bonds as gifts. They didn’t amount to much, although I’m sure I’d have been pleased at the time if I had even known about the gifts. My parents deposited the bonds and eventually, on a banker’s advice I assume, invested the money in a mutual fund, AIVSX.

When the account was transferred to me, my intention was to use it to pay part of my student loan debt. But I didn’t touch it for a few months. During that time, I was starting to read more about managing my own money, and I decided that I would use the dollar-cost average technique to invest more. I transferred the account to Wachovia Brokerage and began adding $100 a month to the same fund, AIVSX.

In general, this is a great idea. My income wasn’t very significant, and investing a little each month in a stock market mutual fund for the long term is a great idea for building wealth. Dollar-cost averaging is a good plan when you don’t have a lump sum to invest at the very beginning.

Here’s where the problem lies. AIVSX, while it was a highly-rated mutual fund at the time, carries a load fee. This is a front-end sales charge, a fee that all investors pay each time they invest in the fund. AIVSX carries a 5.75% load fee. So with the $100 I invested every month, I was only getting $94.25 worth of stock. And this was hidden in the transaction history. When I looked at the statements, I didn’t see a fee being subtracted. The brokerage hides this fee by increase the price of the stock (on the transaction history) by 5.75%.

The only way I realized I was paying a premium was when I started to look at the fund price chart in Quicken. Quicken downloads official daily prices for stocks and funds, but if a transaction occurs on a certain day, it will use the transaction price in the chart rather than the official price on the exchange. I started getting suspicious when I saw large price spikes on the days I invested the $100 in AIVSX.

In June 2003, I realized I had been wasting my money for about six months. I learned about front-end loads, a lesson I somehow missed while first learning about individual investing. I thought I was safe because Wachovia did not charge any commissions for buying mutual funds, but they were still charging the load fee, hidden inside the investment. An investment that loses 5.75% at the exact instant of purchase needs to earn 6.1% just to break even.

That’s close to the long-term annual average of the stock market after taxes. (Economist and author Jeremy Siegel indicates stock market investors expect to earn 6.5% to 7% in the stock market over the long-term.) Therefore, if it takes a year to break even, your performance is just average.

With this knowledge about how I was playing a game I was destined to lose, each month paying a 5.75% premium, I ceased the automated $100 investments in AIVS and learned about no-load index funds. The following month, I founded Consumerism Commentary to make better decisions about my finances.

How fees destroy your real performance.

Front-end load fees, back-end load fees, 12b1 fees, transaction fees, commissions, expense ratios, and asset management fees are all ways individual investors are kept on the losing side of wealth growth. The financial industry wins because they earn money regardless of the performance of the stocks. People seem to forget to consider fees when they talk about the investment performance. Investment fees are usually built into personal reports, but when the media reports on the performance of a stock, they don’t talk about investors.

For example, Microsoft’s stock price is up 9.57% year-to-date as of March 31, according to Google Finance. But actual investors in Microsoft will see internal rates of return that vary if they bought or sold stock during that period. If I purchased three shares of Microsoft at the beginning of the year for a fee of $7, I would have paid $118.48 for those three shares. If I sold all three shares on March 31 for a fee of $20, I would have proceeds of $102.97. So that reported 9.57% gain in Microsoft is really a 13.09% immediate loss.

Here’s how my investments are doing when I take into account the $6.95 I paid for each stock purchase in this portfolio.

One reason some of the other participants in the investing challenge are doing well is because they used a platform that was offering free trades — no commissions — for a limited time. If you can take advantage of opportunities like that, there’s little to lose, if you also don’t get caught in buying and selling. Just make sure that you’re also paying attention to the commissions when you sell, as well.

Carl Richards calls the difference between the reported, publicized returns of the stock market and the actual returns people see the “behavior gap.” And it gets even worse the more people trade and try to time the market. The timing of my purchase in this case was defined by the rules of the investment challenge (buy at the beginning of the year), but as kids throughout the country are getting involved in the stock market game, which encourages watching stock performance on a daily basis and buying and selling based on those prices, and as adults take that same strategy with their “investing,” the mythology of the stock market performance continues.

The only way to get those mythical high long-term returns is to invest at the beginning and stay invested, avoiding all fees as much as possible.


Naked With Cash: Laura and Leon, February 2014

by Luke Landes
Laura and Leon - Naked With Cash 2014

Naked With Cash is an ongoing series at Consumerism Commentary in which readers share their households’ finances with other readers. These participants benefit from the accountability that comes from tracking their finances publicly and the feedback of the four expert Certified Financial Planners (CFPs). For more information, read this introduction. This year, we have four ... Continue reading this article…

7 comments Read the full article →

Naked With Cash: Brian, February 2014

by Luke Landes
Brian - Net Worth - Naked With Cash

Naked With Cash is an ongoing series at Consumerism Commentary in which readers share their households’ finances with other readers. These participants benefit from the accountability that comes from tracking their finances publicly and the feedback of the four expert Certified Financial Planners (CFPs). For more information, read this introduction. This year, we have four ... Continue reading this article…

1 comment Read the full article →

5 Reasons to Avoid Cash Back Rebate Cards

by Luke Landes
American Express Prepaid Rebate Card

At the end of last year, I took advantage of a sale on some photography equipment. I perceived the deal to be good, and after contemplating the purchase for some time, I decided to go ahead. The sale price was manipulate through the offering of a manufacturer’s $300 mail-in rebate after a retailer’s discount of ... Continue reading this article…

13 comments Read the full article →

Naked With Cash: Betsey S, February 2014

by Luke Landes
Betsey - Naked With Cash

Naked With Cash is an ongoing series at Consumerism Commentary in which readers share their households’ finances with other readers. These participants benefit from the accountability that comes from tracking their finances publicly and the feedback of the four expert Certified Financial Planners (CFPs). For more information, read this introduction. This year, we have four ... Continue reading this article…

1 comment Read the full article →

Naked With Cash: Jake and Allie, February 2014

by Luke Landes
Jake and Allie - Naked With Cash - Feb 2014

Naked With Cash is an ongoing series at Consumerism Commentary in which readers share their households’ finances with other readers. These participants benefit from the accountability that comes from tracking their finances publicly and the feedback of the four expert Certified Financial Planners (CFPs). For more information, read this introduction. This year, we have four ... Continue reading this article…

10 comments Read the full article →

Podcast 172: Jaime Tardy, The Eventual Millionaire

by Luke Landes
Jaime Tardy

Although I was tracking my net worth closely, I can’t pinpoint the exact moment my total net worth would have crossed into seven figures and someone might consider me a millionaire. It was something I wasn’t thinking about for a variety of reasons, but because I was an entrepreneur, I was the owner of a ... Continue reading this article…

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